Legacy, History & Years of Mastery

WORK

Kirk Originals

In uncertain times, people find solace in nostalgia and trust in brands with a background story and defined standpoint. A legacy or heritage acts as an anchor to tangible worth and is something to build upon.

We made sure that when consumers are seduced by Kirk Originals; they are buying in to far more than the products themselves. On a subconscious level they are motivated by the brands rich lineage, heritage and years of mastery. By returning the brand to its ‘Made in England’ roots and re-connecting it with its’ London story we positioned the brand as a “must have“ for the global sartorial inspired male.

What we did

  • 01/

    Brand Positioning & Strategy

  • 02/

    Brand Communication

  • 03/

    Photography

  • 04/

    Campaigns

  • 05/

    Print & Digital Platforms